Graduate Level Reputation Management Research Paper: Colorado Theater Massacre

Screen Shot 2013-01-02 at 8.53.16 AM

Screen Shot 2013-01-02 at 8.53.55 AM

Graduate level research paper focusing on managing the reputation of Cinemark’s Century 16 Theatre brand after the theaters tragic mass shooting in Aurora, Colorado. Cover page, Table of Contents, and Appendix. Full paper below. August, 2012.

PDF Version: Candace_Reputation_Paper

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s